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Interactivity and persuasion: Influencing attitudes with information and involvement
- Title
- Interactivity and persuasion: Influencing attitudes with information and involvement
- Authors
- S. Shyam Sundar; Jinhee Kim
- POSTECH Authors
- Jinhee Kim
- Date Issued
- 2005-01
- Publisher
- University of Texas
- ISSN
- 1525-2019
- Article Type
- Article
- Citation
- Journal of Interactive Advertising, vol. 5, no. 2, 2005-01
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Related Researcher
- 김진희KIM, JINHEE
- Div of Humanities and Social Sciences