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Building a model to identify factors affecting consumers’ purchase intention online: a comparison study of Chinese, American, and Korean Customers
- Title
- Building a model to identify factors affecting consumers’ purchase intention online: a comparison study of Chinese, American, and Korean Customers
- Date Issued
- 2012-11-02
- Publisher
- 대한산업공학회
- Article Type
- Conference
- Citation
- 2012 대한산업공학회 추계학술대회, 2012-11-02
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Communities & Collection
Related Researcher
- 서의호SUH, EUI HO
- Dept of Industrial & Management Enginrg